Starbucks India stirred controversy and faced calls for boycotts following the release of a commercial set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotional campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.
In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”
The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backlash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”
In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deeply concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”
Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”
A different comment criticized the promotion of what they deemed “immoral values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”
“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signal,” expressed another disgruntled individual.
Watch the controversial ad here:
America has exported woke culture all around the globe, and Starbucks India just provided yet another example of this phenomenon. Since the end of World War II, the United States has been the global hegemon of liberalism, and many other nations have sought to mimic its cuIture.
A Neighbor’s Amusing Reaction to Criticism of Their Halloween Decorations Has Gone Viral!
It’s spooky season—a time for fun, scares, and a bit of darkness. During this time of year, we expect to see creepy decorations everywhere. It’s not yet time for the cheerful holiday season.
However, just because Halloween is near doesn’t mean we can’t show kindness. One Halloween fan shared this message in a TikTok video that has since gone viral.
Salena Webb loves Halloween. She is a mother of four from South Carolina, and like many others, she celebrates by decorating her yard with Halloween items. Salena created a whole graveyard scene in her front yard, complete with ghosts, spiderwebs, pumpkins, a witch, tombstones, and skeletons carrying a casket. It took a lot of time to set up the display. But when her neighbor came to ask her to take it down, she agreed.
Her neighbor asked her to remove some decorations to make things easier for his elderly father.
Salena shared the moment her neighbor visited her to make the request in a TikTok video. In the video, the neighbor explains, “Hey, I know you’re celebrating Halloween. My dad just got diagnosed with lung cancer. He thinks the decorations are a bit scary.” He then points to the graveyard scene and asks, “Would you mind taking just the casket out?”
Salena felt sympathetic right away. Since her neighbor’s dad often spends time in his garage, which faces her yard, she understood why removing the casket was important. “I didn’t want to be a reminder of what could happen if he doesn’t beat cancer,” she told Insider. “I didn’t want to add stress to someone else’s life.”
Salena removed the casket and gave the skeletons badminton rackets instead. She moved the more scary decorations to her backyard. “I was a little sad at first,” Salena wrote in her TikTok caption, “But I realized that taking away the casket wouldn’t hurt me, but it might help my neighbor feel better as he deals with this news. Kindness is free, and compassion goes a long way.”
Many people praised Salena for her kindness. She posted the video and asked her followers what they would have done in her situation. While some said they wouldn’t have taken down their decorations, many praised Salena for her compassion.
“Now this is what being a good neighbor is all about. Kindness doesn’t cost anything. Thank you!” one user commented.
Another person wrote, “This was beautifully handled. The world needs more people like you! God bless you!”
Salena’s neighbor also appreciated her gesture. After she took down the casket, she brought him a card and some balloons. Even though there was a language barrier between them, she could tell he was thankful. He told her, “You’re good people.”
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