Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Tallulah Willis Opens Up About Autism Diagnosis
In a heartwarming Instagram post, Tallulah Willis, youngest daughter of Hollywood stars Bruce Willis and Demi Moore, shared a touching childhood memory of her father carrying her on the red carpet. However, the post carried a deeper meaning, hinting at Tallulah’s recent autism diagnosis. Let’s delve into her story and learn more about her condition!
Tallulah’s Instagram video clip showed her as a young child playfully interacting with her father’s head while he spoke to the media at a film premiere. She captioned the clip with the phrase “tell me your autistic without telling me your autistic [sic],” inviting her followers to engage in a conversation about autism.
The response from Tallulah’s 408,000 followers was overwhelmingly supportive and loving. Many shared their own knowledge and experiences with autism, discussing Tallulah’s symptoms and the loving reaction of her father. One user even praised Bruce for his exceptional care, saying, “Your dad is one-of-a-kind honey, and so are you.”
When questioned by a psychologist specializing in neurodivergent conditions, Tallulah revealed that this was the first time she had publicly shared her diagnosis. She discovered her autism diagnosis during the summer, and it has had a significant impact on her life.
Autism spectrum disorder (ASD) is a developmental disability that affects social communication, interaction, and behavior. According to the Centers for Disease Control and Prevention (CDC), individuals with ASD often display restricted or repetitive behaviors and interests. Tallulah’s sister, Scout LaRue Willis, provided further insight by explaining that Tallulah’s actions in the video, such as folding her father’s ear, are a form of stimming. Stimming helps individuals regulate sensory input.
Tallulah’s revelation comes at a challenging time for the Willis family, as they continue to support their father, Bruce Willis, in his battle with aphasia and frontotemporal dementia (FTD). Bruce was diagnosed with FTD, a degenerative condition primarily affecting communication and behavior, in 2023. One of the early symptoms he experienced was aphasia, which affects language skills.
For now, Tallulah has chosen not to disclose further details about her diagnosis. The outpouring of love and support for her speaks volumes about the resilience of the Willis family. Let’s send our best wishes to Tallulah and her family as they navigate this new chapter in their lives.
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